Yooper Heartbeat shirt
Created by an NMU Alum, we offer a soft, classic tee that feels familiar from the first wear. Lightweight yet substantial, this shirt sits comfortably on the shoulders and keeps its shape thanks to twill taped seams and a responsive ribbed collar. Clean lines and a straight hem make it an easy layering piece or a simple stand-alone staple in everyday wardrobes. The medium-weight cotton knit breathes in warm weather and holds prints crisply, giving each design a lived-in look without losing structure. Tear-away labels and durable double-needle hems mean less fuss and more wear — the kind of tee you reach for when you want something reliable and quietly confident.
Product features
- 100% cotton for solid colors; select heathers blended (fiber content varies by color)
- Medium fabric weight: 6.0 oz/yd² (203 g/m²) for balanced drape and durability
- Twill neck and shoulder tape to stabilize seams and prevent stretching
- Double-needle sleeve and bottom hems for long-lasting construction
- Ribbed collar with stretch recovery and tear-away DTF inner neck label
Care instructions
- Machine wash: cold (max 30C or 90F)
- Do not bleach
- Tumble dry: low heat
- Iron, steam or dry: low heat
- Do not dryclean